Design

Designing a project is the first step in any project.

You have to plan your approach and do your research. In video production, this is called preproduction.

The design or preproduction phase included everything from strategy sessions with the clients to market analysis. It is when the treatment is done and the details hammered out. Will you use HD or standard definition? Will you hire talent or use an in-house spokesperson? Will you shoot on location or in the studio?

There are a million choices that need to be made before a script can be written and the crew hired. Video takes planning. You can't just aim the camera and yell, "Action!" and expect quality results.

Video Solutions partners with our clients to provide the following preproduction services:

1.  Brainstorming & Goal Analysis
2.  Communications & Brand Assessment
3.  Concept Development, Production Design, & Treatment
4.  Scriptwriting & Production Preparation
5.  Production Coordination & Scheduling
6.  Casting Talent & Hiring Crew
7.  Location Scouting & Permits
8.  Budget Development & Travel Arrangements

There are so many options in video that determine budget, timeline, crew, distribution, and the effectiveness of your video. You need a strategic plan that addresses your needs and covers all aspects of the project from concept through distribution. Our team is skilled in handling all those details and providing guidance about options you may not have considered.

To find out more, call 703/683-5305 or contact us. You may also be interested in visiting these pages on our site:

Create | Distribute | Core Services | Our Approach | The Business of Video | Off-the-Shelf Solutions | Resource Center

Watch our original series, The Spotlight, to quickly learn about these 3 Stages of Video Production.